Keeping Current Matters Review and Pricing for Agents

How much does Keeping Current Matters cost?

Keeping Current Matters costs $59.95 a month for Social Edge and $99.95 a month for KCM Elite on monthly billing, or $49.95 and $83.29 a month billed annually. Both plans start with a 14-day free trial, carry a 30-day money-back guarantee and have no contract. We read every figure below off keepingcurrentmatters.com/pricing on October 14, 2026.

The annual toggle says "save 17%", and that is accurate on both plans once you round. Over a year, Social Edge on annual billing is about $600 and Elite about $1,000, which is the figure Northern Virginia Realtors quote as the retail annual price in their member discount.

What's the difference between Social Edge and KCM Elite?

Social Edge is national content; Elite adds your local market. Both plans include RealTalk, KCM's video teleprompter with scripts written from current housing data, new blog posts, social graphics and videos every week, Smart Campaigns that build your weekly posting plan, auto-posting to Facebook, Instagram and LinkedIn, an email and newsletter builder, branded buyer and seller guides, onboarding and a live monthly market update.

Elite adds five things, according to the plan comparison on the same page: market data and reports for your zip code, local RealTalk video scripts, the Graphic Builder for custom local market charts, Playbooks (talking points, emails, text scripts and social posts built around a campaign) and email automation. That is a $40 a month difference, or about $33 on annual billing.

Whether the $40 is worth it comes down to one question: do your sellers ask about the national market or about their street? An agent working one suburb, where every listing appointment turns on what three comparable homes sold for last month, gets the most from the zip code data. An agent whose sphere is spread across a metro area can do fine on Social Edge.

What the pricing page, the app and the associations charge differently

Three details change what you will actually pay.

• The iPhone app still lists older, higher prices. The in-app purchase list on the Keeping Current Matters Mobile App Store page, read on October 14, 2026, shows KCM Elite Monthly at $129.99, $30 more than the website, alongside Essentials and Expert tiers that no longer appear on the pricing page. Start your membership on the website, not in the app.
• The annual Elite saving is a few dollars smaller than the card says. The card says you save $204.00 a year. Twelve months at $99.95 is $1,199.40, and twelve at $83.29 is $999.48, a saving of $199.92. It is a small gap, but it is the kind of number worth recomputing before you prepay.
• Your Realtor association may have a group rate. Northern Virginia Association of Realtors members get KCM Elite for $75 a month or $600 a year, against $100 and $1,000 retail. KCM runs a group membership program, so ask your local association before you sign up at list price.

Is Keeping Current Matters worth it?

For an agent who wants to look informed on the housing market with almost no time spent, yes. Social Edge at $49.95 a month on annual billing is one of the cheapest ways in this market to get posts that publish themselves, and the content is researched, branded with your photo and colors, and ready for Facebook, Instagram and LinkedIn. KCM says more than 20,000 agents use it, and its testimonials lean heavily on agents who were new and needed to sound credible fast.

The limits are worth weighing before the trial ends:

• The content is shared. Every member in your market can post the same national article and the same graphic that week, with a different face on it. KCM's answer is personal branding plus local data on Elite, and that is a real answer, but it is not the same as writing about your own listings.
• It is market commentary, not listing marketing. KCM tells your sphere what mortgage rates and inventory are doing. It does not write the post about the four-bedroom you listed on Tuesday. You still need that, and it is the post most likely to bring a seller in.
• The app reviews are mixed. The iPhone app is rated 3.3 out of 5 from 25 ratings on the US App Store. Reviewers like the content and complain about the app itself, mostly lag and lost recordings in the RealTalk recorder. Most members work from the website, so treat the app as a secondary tool.

Elite's Playbooks give you the talking points and text scripts for follow-up, which suits agents who already make their own calls. If the calls are the part that never happens, AI cold calling software that qualifies leads and books appointments is a separate decision, and one where you should check the Do Not Call and calling-consent rules in your state first.

Keeping Current Matters vs Coffee and Contracts

These are the two names agents compare most, and they solve different problems. Read off each pricing page on October 14, 2026:

Pick KCM if you want to be the market expert with the least effort. Pick Coffee & Contracts if you enjoy designing in Canva and want an Instagram brand. Our Coffee and Contracts alternative page covers its pricing quirks and the other realtor tools in more detail, and the wider market, including agencies from $750 a month, is priced in our article on what a real estate social media manager costs.

Who should look at an alternative

Agents with an active listing calendar get the least from shared market content and the most from posts about their own homes. That is the gap Adapter.to fills. You paste a listing description, a market update you wrote for your farm area or the link to a listing page, and it writes the Instagram caption, LinkedIn post, Reels script, email to your sphere and newsletter section at once, each shaped for its channel. Creator is $49 a month, or $24 billed annually, for 30 sources; Pro at $99 takes your walkthrough videos as the source. It does not post or design graphics, so plenty of agents keep KCM for market commentary and use Adapter.to for listings.

Whichever tool writes the draft, compliance stays with you. Check that every post carries your brokerage name or links to a page that does, as NAR Standard of Practice 12-5 and most state license laws require, and that the wording describes the home and the area, never the kind of buyer who should live there. The content repurposing for real estate agents page covers how many posts one listing yields, and the plans are compared on the pricing page.

Common questions

How much is Keeping Current Matters a month?

Social Edge is $59.95 a month and KCM Elite is $99.95 a month on monthly billing. Billed annually they are $49.95 and $83.29 a month, or about $600 and $1,000 a year. Both include a 14-day free trial and a 30-day money-back guarantee, read off the pricing page on October 14, 2026.

Does Keeping Current Matters post for you?

Yes. Both plans include auto-posting to Facebook, Instagram, LinkedIn and other networks, with Smart Campaigns building a weekly posting plan. You can also share pieces by hand. This is the main practical difference from template memberships like Coffee & Contracts, which leave the posting to you.

Can I cancel Keeping Current Matters anytime?

Yes. Monthly plans are month to month, annual plans are billed once a year, and both carry a 30-day money-back guarantee according to the pricing page FAQ. One App Store reviewer reported in 2025 that a cancellation only paused the membership, so cancel from your account, confirm the status reads cancelled, and keep the confirmation email.

Is KCM Elite worth the extra $40 a month?

If your listing appointments turn on local numbers, usually yes. Elite adds zip code market reports, local video scripts, the Graphic Builder for local charts, Playbooks and email automation. If your clients are spread across a metro area and mostly ask about rates, Social Edge covers it.

Is there a Keeping Current Matters discount?

Yes, through some Realtor associations. Northern Virginia Association of Realtors members pay $75 a month or $600 a year for Elite, against $100 and $1,000 retail. Annual billing on the website also saves about 17 percent on either plan.